Paid Ads Specialist

<p><strong>Responsibilities:</strong></p> <p>Build, manage and optimize paid campaigns on Google Ads, Microsoft Ads, Facebook and LinkedIn</p> <p>Maintain and monitor daily and monthly budgets, keyword bidding, geo and audience targeting</p> <p>Create and maintain a testing plan across all campaigns, including ad copy, bidding and landing pages.</p> <p>Produce reports and analyze PPC campaign performance</p> <p>Keep up to date with PPC best practices.</p> <p><strong>Job requirements:</strong></p> <p>4+ years of experience with Google Ads</p> <p>Google Ads certification</p> <p>Experience managing large advertising budgets</p> <p>Experience using Google Ads Editor, Google Analytics, Google Data Studio tools</p> <p>Analytical skills, and experience working with large sets of data and numbers.</p> <p>Proficiency in Microsoft Excel and large data analysis.</p> <p>Fluent English.</p> <p>Strong communication skills (written and verbal)</p> <p>Ability to learn quickly and apply knowledge to PPC initiatives</p> <p>A self-starter with strong multi-tasking ability and excellent attention to detail.</p> <p>Bachelor’s degree (BA/BS) in exact science, marketing, business or other related fields &#8211; an advantage.</p>